Sales & Marketing: 2012

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How Des Walsh helped reinvigorate sales...

How to replicate good practices throughout your business [read more]

Mark Stiving: the price is right

Six ways to increase prices with the least impact on your customer [read more]

How Amy Buckner Chowdhry leads AnswerLab to create the ultimate user experience

Create a user experience that meets the needs of customers and your company [read more]

Adrienne Lenhoff: Essential marketing questions every CEO should ask

Tips on getting the most out of your marketing efforts. [read more]

How to use technology to understand and communicate with consumers

Michael Brunner, M.J. Brunner Inc. [read more]

The takeaway: A tale of two logos

Why too much input can cause creative chaos [read more]

Brigette Jackson on how to tailor your strategy to the market

T-Mobile's Michigan/Indiana head shares thoughts on regional marketing. [read more]

How a sizeable firm can still deliver the goods with personal touch of a small company

[read more]

Kelly Borth: How a trademark can build product differentiation

[read more]

Jerry McLaughlin: Making memories

How to spur repeat business by creating brand experiences for your customers [read more]

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