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Health & Medical


Key points



How to coach your employees

By Brian Horn


Smart Business Cincinnati | February 2008

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Dennis J. Engel<br />CEO, KeySource Medical Inc.
Dennis J. Engel
CEO, KeySource Medical Inc.

Sometimes Dennis J. Engel finds himself sticking longer than he should with an employee who isn’t cutting it. Yet, that patience has also paid off for the CEO of KeySource Medical Inc., such as the time that a member of Engel’s management team had a problem with alcohol. Even though the immediate reaction may have been to fire the person, Engel saw talent and waited while the employee worked through the addiction.

Engel says being patient is all part of being a coach, and that trait has helped Engel take the pharmaceutical distribution company with more than 40 employees to 2006 revenue of about $22 million.

“The more you bury your own ego and bring out the talents of the individuals that are working with you, the more productive those people become,” he says.

Smart Business spoke with Engel about how to be more of a coach than a taskmaster.

Q. How are you a coach rather than a taskmaster?

I do it by allowing people to tell me what is necessary, rather than me telling them. When I sit down with subordinates, the question is, ‘What do you need? What will make you more effective? Where are the problems in the organization?’ Rather than making it a top-down arrangement, I usually try to make it a bottom-up arrangement.

I have always found that to be much more effective than giving people their marching orders and expecting them to do exactly what you say. That rarely happens.

Q. How can leaders become more of a coach?

I would suggest you back off of what you normally do and open your ears and listen more. I think the worst problem that someone in a leadership capacity has is the tendency to bark orders.

You have so many things that need to be done, you tend to give marching orders rather than sitting back and listening. And it is a difficult discipline to sit back and open your ears and say, ‘Let me listen to somebody, even if they aren’t as important as I think they are or as maybe as I want them to be.’ Maybe they are lower in the hierarchy. But, it is important to listen to someone before you go out and give them orders.

I think for anyone in a leadership position, to me, the most important thing you can do is back away from tending to push people, and back off and listen to them.

Q. Is there a process to being a coach, or do you just have to tell yourself to back off?

For me, that’s pretty much what it is. I mean, you have to bite your tongue sometimes because the tendency is to go out and tell somebody or cut them off and say, ‘Yes, yes, I know all that, but this is what you have to do.’

It’s a quick tendency to do that. So sometimes you have to bite your tongue. So if there is a process, maybe that’s a process of biting your tongue and sitting back and just saying, ‘Tell me what is going on.’

Q. How do you get people to be honest when they come to you?

I try to make it as relaxed an environment as I can. I normally don’t do it across my desk. I have a round table in my office and I normally will seat them there so they don’t feel as if they are being dressed down. And I try to make it as much of a peer-to-peer arrangement as I possibly can.

The organization we have, we try to keep as flat as we can. There isn’t any preferred status on individuals. As a matter of fact, the higher up you are in the organization, the more responsibility there is, rather than the more privilege. So you tend to work harder the higher up you go. So people know when they come in, they’re usually going to get more help than they are criticism.

Q. How has creating that atmosphere benefited the company?

I think that turns the organization on. I think it switches people on. When people are lambasted, when they’re beaten, it takes away their morale and it takes away the gusto to perform.

So, even if you know somebody has done the wrong thing, to sit there and chastise them and criticize them, you are probably going to have somebody that is going to go out of your office with their tail between their legs. And, instead of getting more work out of them, you are going to get somebody that sits at their desk and grumbles.

And to me, that’s the worst thing. I’d rather sit at my desk and grumble and have the person I just chastised go out and feel good.

HOW TO REACH: KeySource Medical Inc., (800) 842-5991 or www.keysourcemedical.com

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