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Business Services


Power of the people



How PartsSource CEO Ray Dalton pieces together a growth-oriented culture one employee at a time

By Kristy J. O’Hara


Smart Business Cleveland | June 2008

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Jack Welch values process over people. Ray Dalton values people over process.

This was the lesson that Dalton learned earlier in his career when he had the opportunity to work for Welch on two separate occasions after GE bought businesses he had started. While many would salivate over working for Welch, Dalton shudders.

“It was probably the most difficult time in my life from the standpoint of just commitment,” Dalton says. “It was a difficult time being committed to GE because we’re so different.”

Those differences were rooted in the people part of business and the GE philosophy of routinely cutting the bottom-tier performers.

“It was so painful to me to get another e-mail that said, ‘Get rid of 42 more people because all of your C’s had to be gone by November,’” he says.

While GE, as a whole, was growing 5 percent a year, Dalton’s segment was growing 40 to 50 percent.

“I was struggling to hire people, and he’s telling me to get rid of people,” he says. “This doesn’t make sense. You can’t have this universal application that says all C’s are bad. All C’s are bad means you hired wrong, and you didn’t invest properly. If you lay a person off, it’s 80 percent management’s fault because we never should have hired if we didn’t believe we had a job for them.”

GE’s leadership team didn’t agree. They basically said to get over it because he worked for GE now. For all that GE excelled in, Dalton knew they were missing out on more.

“They do an amazing job,” he says. “But they forget a huge, very important part of that — how they got there. It’s the people that contributed to the number. I come from the inner city, where drugs and alcohol and a lot of things were going on. I saw the power of the people, and I saw that people survived that, and people contributed to things that were better.”

In 2001, he founded his seventh business, PartsSource LLC, and from the beginning, he’s focused on that power of people. His team grew the company, which sells replacement medical equipment parts, from $40 million in revenue in 2005 to $84 million in 2007 and is projecting $125 million for 2008. They also landed a spot on the Inc. 500 list in 2006. This president and CEO credits his success to the people he’s hired, setting them up to succeed, spending time with them and keeping them happy.

“Our growth is completely centered around that we’re customer-centric, but in order to be customer-centric, you have to be employee-centric,” Dalton says. “People say, ‘We really care about our customer,’ but the question you have to ask is, ‘Do you really care about your employee?’ What is the evidence that you can point to that shows that you value your employee as much as you value your customer because you can’t have a (long-term) customer without a long-term employee. It doesn’t happen.”

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