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Accounting and Consulting


Guidance consultant



How to stay true to your principles

By Brian Horn


Smart Business Philadelphia | July 2008

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Lou Polisano<BR />President and CEO, ISA Consulting Inc.
Lou Polisano
President and CEO, ISA Consulting Inc.

Lou Polisano says that the peaks his company reaches may not be very high, but during down times, the valleys are very shallow. That’s because the president and CEO of ISA Consulting Inc. stresses consistency in his company.

“To use a baseball analogy that we throw around here, we say every year we are going to bat .300,” he says. “We may not go to the All-Star game, but we’re certainly not going to sit on the pine. We are going to be playing, and we’re going to be a contending team for the playoffs year after year after year.”

Polisano especially wants consistency in the guiding principles of the company, which posted approximately $24 million in 2007 revenue.

Smart Business spoke with Polisano about how expressing your guiding principles out loud at every possible opportunity can help move your company forward.

Q. How do make sure you aren’t losing sight of your guiding principles?

Just recently, we just started to embark on some leadership stuff. I brought somebody in from the outside in the contract capacity, and we’re going off-site and having a lot of meetings with the management team, and we more clearly defined who we are as a company.

And we actually say the words. We say the words, ‘We are a group of hardworking overachievers who do the right thing by our company, our clients and our co-workers.’

So, we not only defined it, but we constantly say it. We say it in the interviews we conduct, we say it in company meetings, we say it in ... training sessions, in review sessions with individual consultants.

I think in our world, if you don’t stay consistent and continue to do the right thing, this is a very tight employment market, and you get punched in the nose in the form of turnover if you deviate from your guiding principles. I do value our employees tremendously, and we definitely do all that we can to help them meet their learning and career requirements.

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