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Innovation


Setting priorities



How Fairmount Minerals scores big by giving back

By Megan Tackett


Smart Business Akron/Canton | September 2008

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“Do good. Do well.” It’s a nice philosophy, and it’s one that Fairmount Minerals Ltd. swears by. The industrial sands producer is a corporate do-gooder, and all those good deeds pay off well.

CEO Charles Fowler and Chief Financial Officer Jenniffer Deckard know that their ability to manage the company relies on earning the trust of the communities in which it operates. Their commitment to social responsibility has translated into a companywide commitment that puts Fairmount on the map within its industry. And the entire mantra springs from the idea of promoting sustainability.

Sustainability is something Fairmount Minerals takes seriously, which is why the company operates 11 committees dedicated to various sustainability development initiatives. To keep it all organized and on track, an annual Corporate Social Responsibility report outlines explicit goals to reach. The 2007 Corporate Social Responsibility report listed more than 50 goals associated with such complexities as land reclamation activities and greenhouse gas emissions, for instance.

With half of employee bonus compensation hinging on successfully realizing the goals laid out in the Corporate Social Responsibility report, there was plenty of incentive to make sustainability the centerpiece of the corporate strategy. And it paid off, literally and figuratively. The company achieved more than 97 percent of its objectives, everyone got their bonuses and the company saved almost a million dollars.

By using a conveyor system to transport sandstone instead of the trucks traditionally used for the same purpose, Fairmount cut back on the amount of harmful carbon emissions it produced, while also saving $400,000 a year on operating costs. Similarly, simply recycling the bags used for shipping sand saves the company $500,000 a year.

But it’s the personal reward that Fairmount employees feel about their work that yields the most impressive results. Last year, the company could boast more than 4,800 hours of community service by its 410 employees, earning recognition from the National Association of Manufacturers with the organization’s first-ever Sandy Trowbridge Award for Excellence in Community Service.

HOW TO REACH: Fairmount Minerals Ltd., (800) 237-4986 or www.fairmountminerals.com

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