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Human Resources


Knocking down walls



How to create a culture that motivates and excites your people

By Mike Cottrill


Smart Business | November 2008

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John Tomsich<BR />president, NESCO Resource
John Tomsich
president, NESCO Resource

John Tomsich has an advantage over you.

Tomsich, president of NESCO Resource, spends every day considering new ways to get in better graces with his 200 full-time employees to create a bond with them at his staffing solutions firm.

“I do think today that the only competitive advantage that businesses have left is the quality of the people and how they feel when they get up in the morning and they go into the office,” Tomsich says. “How do they feel about the company? Are they excited? Are they motivated? Do they love where they’re at? So you have to spend that time focusing on those issues, making the environment people work in great.”

In so doing, he has built a company culture where his employees don’t see his title as much as they see his efforts. And therein lies the company’s advantage, as employees feel enthused to perform.

Smart Business spoke with Tomsich about how to hire to fit that culture you’ve built and how breaking down barriers can turn a B-plus employee into an A performer.

Get out and break down barriers. I’m surprised that ‘president’ — the title — that sometimes people have a certain expectation of what you’re going to be like and how they’re supposed to talk to you. And that’s why you have to get face to face with people to break down those barriers.

Even in this world where that word ‘virtual’ is used so many times, I believe people want face-to-face visibility from their leadership. To my VPs and my leadership, that’s what I tell them: Be visible leaders. You can’t manage from behind a desk; you can’t manage through e-mail.

I spend time asking people about their lives and their families and then trying to make the connection. I have two kids — we talk about their kids and what age they are. You make little, simple, personal connections to make yourself a real person.

Listen more than you talk. Some people think that, as president, you have to have all the answers. And I think it’s OK to say to your people, ‘Listen, I don’t know how to solve this problem; what do you think?’ Then they see you as a real person, and that you really care about them as an individual. Plus, then you can get so much information.

It doesn’t happen overnight, but, if you can parade the success stories [of those who do speak up], it really does start to have an effect, where people are, say, C-plus performers, they’re pushing to be a B. Or the B-plus are pushing to be an A.

Think about ways you can personalize things. It’s the little things you do today. Writing notes to your employees — we write to every employee on their anniversary of being with the company, thanking them for their dedication.

Their birthday, we write them a handwritten note. In an electronic world, it stands out when you take the time to write somebody a handwritten note. And that doesn’t cost you anything, and you’d be surprised how appreciative people are when they get that handwritten note from me saying, ‘Thanks, you did a good job.’

And it’s maybe kind of old-fashioned, but I think it works.

More Human Resources




Meeting of the minds
How Paul J. Sarvadi created a culture at Administaff that empowers his employees


Learning to engage
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Rules of engagement
How Mark Baiada formalized his culture to drive growth at Bayada Nurses




Talent agents
How to develop better ways to help your people grow


Quality vs. quantity
How Carl Kleimann avoided the commodity trap and grew Odyssey One Source by changing its focus


Altering course
How to keep your work force ready to adapt to change


Sharing ideas
How to communicate effectively with your employees


Attack of the clones
How Carl Camden redefined diversity to protect Kelly Services from groupthink


Know your needs
How to find the right employment agency for your business


Higher ground
How to build loyalty among your employees


Opening the door
How to create a culture that employees can buy in to


See all articles in Human Resources


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