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Technology


To boldly go



How to create a team to move your company forward

By Abby Cymerman


Smart Business San Diego | December 2008

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Kevin Hell<br /> CEO, DivX Inc.
Kevin Hell
CEO, DivX Inc.

If you were a jet pilot who just learned that there was a nuclear device on board and the jet would blow up if you landed it, how would you react?

That is one of the hypothetical questions that Kevin Hell’s interview team at DivX Inc. asks potential management employees, and Hell says the boldness of the candidate’s answer speaks volumes about that person’s character.

“We need to be able to think creatively and boldly about where the market can go because we are pioneers as a company in this space,” says the CEO of the 341-employee company. “From a leadership perspective, we’ve got to be able to look at things completely fresh and not accept certain things. That’s an important aspect in the leadership team.”

Hell, whose digital media company posted 2007 revenue of $84.9 million, has assembled a leadership team whose experience levels and skills represent every area of the company.

Smart Business spoke with Hell about how to organize your managers to move your company forward.

Combine experience and fresh thinking. We have a mixture of a couple of guys who’ve been here from nearly the beginning and some new leadership that has joined more recently over the last year or so. It’s a good combination of deep knowledge of the space and continuity, plus some new folks who really have some tremendous world-class backgrounds.

It gives our company the best of both worlds. Having people here who’ve been with the business from the very beginning — and who know all the ins and outs of the business — is very helpful, but also bringing in some new talented management, as the business scales, allows us to continue to improve our processes and the overall focus for the company.

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