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Consumer Products




Maintaining flexibility
How to grow your company and stay adaptable
Three years ago, Robert Christie sat down with his top executives to outline a long-term plan for


A core purpose
How to create a vision and mission
Jason Levin says that to be successful in business, you first have to figure out what your purpose is. Working in the flower busines


Beating par
How Eddie Fadel turned around Ashworth Inc.’s golf business by refusing to settle for average
When Eddie Fadel came back to Ashworth Inc. as president in May 2007, he knew it wouldn’t be an afternoon stroll on the


Out in the open
How to be part of the team
John Kontopuls isn’t afraid of working out in the open. Instead of being hidden away in an office in the back corner, his off


Don Rockwell
President, Aqua Lung America
While there are people capable of committing an entire conversation to memory, D


Rewiring the system
How Jim Minarik took Directed Electronics from a family-owned business to a publicly traded powerhouse
Succeeding a much revered founder can be a daunting challenge for a CEO. Now consider becoming the head of Directed Elect


King of the hill
How Dick Heckmann repositioned K2 for success in the retail sporting goods market
Timing in business is everything, and Dick Heckmann’s su


Robert Hallam
CEO, Dimension One Spas
 Robert Hallam and his wife were once interviewing a job candidate with three other men. The men thought the candidate could walk on wate

More Consumer Products




Smooth operator
How Garry Ridge transformed WD-40 into a well-oiled sales and marketing machine








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