Customer service resolution

Alan Jaffa, CEO, Safeguard Properties

Alan Jaffa has always stayed true to his company’s philosophy that customer service equals resolution. In the 16 years that he has been with Safeguard Properties and the more than 18 months he has been CEO, a continued focus on customer service has driven the company to success.

Safeguard Properties is the largest privately held mortgage field services company in the country. It inspects and maintains defaulted and foreclosed properties for a wide range of clients in the mortgage industry.

“We are the property preservation company that will maintain grass, board windows and maintain the property once the banks have taken possession and are actively trying to sell the property,” Jaffa says. “We do this nationwide. There isn’t a ZIP code we haven’t been to in the United States.”

Safeguard’s national reach and it’s commitment to quality service have allowed the company to experience growth since the company’s founding 21 years ago.

“We have been able to grow, because we market our services just by doing what we do day-in and day-out for our clients,” Jaffa says. “Our growth has always been year-over-year for 21 years and counting by continuing to pick up market share and continuing to build relationships with existing clients.”

Big contributors to Safeguard’s growth are those business relationships and the company’s ability to listen to its customers.

“Over the years, we have grown and grown by listening to our clients, hearing their needs, understanding their pain points and building on that with additional services,” Jaffa says. “Within the last year, we started providing utility services where we are handling a service that our clients always used to handle. We’ve been able to come up with processes and automate it and take that burden from our clients, which has helped us increase our visibility.”

Safeguard and Jaffa have no plans to alter the business strategy anytime soon.

“My main goal is to continue to stay true to who we are and what we’re doing out there with our clients and not lose what we built this company on,” Jaffa says. “I’m not saying it gets more difficult as we get bigger to do that, but it does get more difficult to stay focused on that with so many things going on.”

HOW TO REACH: Safeguard Properties, (800) 852-8306 or www.safeguardproperties.com

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