D. Raja likes to talk about the value
of honesty and good character for success in business as much as he likes to
talk about the success of the company
he co-founded. He believes the two go
hand in hand.
For Raja, hiring people with strong
character and integrity has been critical
in growing Computer Enterprises Inc.
into a company that has made the Inc.
500 list of the fastest-growing companies
three times. CEI has passed the $40 million mark in annual revenue and continues to experience strong growth.
But even powerful moral character isn’t
enough to make a business a success.
To ensure that CEI’s profitability is as
solid as its principles, Raja has engendered a culture of continuous improvement, cost containment and a focus on
remaining nimble enough to meet the
challenges of the marketplace.
Raja has developed processes that
match consultants with the client’s
project needs and provide the proper
support for each. In its virtual project
management program, each consultant
has access to four CEI support staff
members per project to provide technical, human resources, management
and accounting support.
And Raja has insisted on flawless
execution as the path to success. The
most brilliant plan and strategy will fail
with poor execution, he believes, while
the simplest ideas can be turned into
shining successes with the right follow-through.
Raja also believes that dedicating
time and effort to clients deserves
more than lip service. Leading by
example, he continues to meet with
clients himself to maintain relationships and to make sure CEI is in position to serve their needs.
HOW TO REACH: Computer Enterprises Inc.,