Jeffery S. Prough, President and CEO, Critical Signal Technologies Inc.

Jeffery ProughFinalist, Services

In 2006, few investors were prepared to back a start-up company, let alone one in a relatively unknown industry. However, Jeffery Prough identified a void in the approach to caregiving and recognized that many problems could be resolved preserving people’s

independence through the application of technology. His unwavering determination to succeed, industry knowledge and personal financial investment attracted five initial investors, and Critical Signal Technologies Inc. was born.

Prough, who is president and CEO of CST, a provider of 24-hour personal emergency response monitoring and related services to elderly, disabled and chronically ill people, has increased the company’s number of subscribers, and the company has become an industryleading innovator. Among CST’s innovations are medication management, TeleHealth, managed care and multiresident solution programs. In 2009, CST acquired the assets of GTL Inc., which does business as Link to Life, a 30-year-old PERS monitoring provider.

Today, CST is considered one of the fastest-growing companies in the industry and is now the fourth-largest independent multichannel TeleHealth supplier in North America with more than 68,000 current and 300,000 lifetime subscribers. It’s considered to have the industry’s most flexible and scalable monitoring platform and is supported by two fully redundant, multilingual, 24/7 care centers.

CST is taking on an integral role in health care reform. The application of its technology provides an avenue for early intervention during crisis. The company’s ability to proactively alert health care providers of changes in their patients’ status and intervene to assess an emergency helps drive down health care costs and reduce unnecessary hospital readmissions or costly emergency medical transportation. CST’s scalable and flexible infrastructure leads the industry in the development, delivery and support of innovative solutions.

HOW TO REACH: Critical Signal Technologies Inc.,