Mark Sell, co-founder and principal of
MD Logistics Inc., is committed to a personal relationship with each of his major
customers. His dedication has led to an
annual growth rate of approximately 30
percent.
“Take care of the customer and the customer will always take care of you,” Sell
says. “I’m a pretty hands-on guy when it
comes to customer relationships.”
Sell believes in open dialogue with his
customers, even in the case of a customer with a problem. With open dialogue, he can talk with the customer,
identify and react to the issue and then
find a solution.
Sell says that they learn from failure
more than from success. He analyzes each new business situation in which
MDL didn’t land the business so he can
be better prepared for the next opportunity that arises.
To manage risk, Sell looks at an opportunity and assesses the worst-case scenario if MDL takes the risk and it fails. If
the reward is worth it, and he can live
with the worst-case scenario, then the
company takes the risk.
Sell also works with his customers to
make sure every need is met. He says
that today’s customer demands movement of technology and information as
well as products. Getting the right technology in the right place, in the right
hands for the right solution, is the challenge. To meet that challenge, Sell
directed MDL to design a Web-based
service — MD Net — for clients by
which they can run their own businesses
and track inventory, customer orders
and shipments online.
HOW TO REACH: MD Logistics Inc., www.mdlogistics.com
