Little Earth Productions Inc. has found a way to trash the boardroom.
The company, known for recycling rubber, license plates, bottle caps and the like into practical and fashionable articles, has inked a deal with Leed’s, a New Kensington-based promotional products and advertising specialty company, to produce a line of products that can be imprinted with customized corporate logos.
Dubbed the “Corporate Cool Collection,” the items will be sold to companies around the country that are “looking for a ‘trashy’ twist on executive gifts and ad specialties,” according to Little Earth.
Leed’s is a leading supplier of bags, portfolios and luggage to the advertising specialty and promotional product industry.
Little Earth Productions spent a year and a half designing Corporate Cool gifts and promotions on behalf of companies such as Coca-Cola, General Motors and Volkswagen. The Leed’s deal, Little Earth executives say, will expand the availability of its products to the entire promotional products industry.
Ray Marano
