Why relationship building is more important than ever in advertising
Advertising in the 21st century is an interactive experience, and any business that fails to buy into this new reality does so at its own risk.
Nationwide Insurance and Mark Pizzi unleash new ideas for customers of today and tomorrow
At Nationwide Insurance, Mark Pizzi, president and COO, is helping push insurance into the 21st century and adjust it for millennials and today’s consumers by being open to new ideas and innovation.
Entity choice is an important decision for any inbound franchise business
You’ve built a successful business model and now you want to bring it to the U.S. Whether your goal is to take a large chunk of the market and build a lasting U.S. presence, or just funnel profits back to your home country, there are tax implications you need to consider.
How commercial card creates efficiency for purchasing processes
Commercial card, a program that is sometimes called purchasing, travel or fleet card, has become a hot product as companies realize how it can create efficiencies within their organization.
How less strain may help make your organization healthier, more productive
Stress in the workforce has become one of the biggest problems in business today. It has been called a global epidemic, with numerous studies encouraging businesses to be more proactive in helping their employees manage stress.
Anders Gustafsson sees no ceiling in the growth opportunity at Zebra Technologies
The time had come for Zebra Technologies Corp. to evolve. Zebra had historically defined itself as a printing company specializing in the barcode sector. But when Anders Gustafsson looked at what his team did for its customers, he was left with a question. “What is the value customers get from us?” says Gustafsson, the $1 […]
Ensuring smart business expansion in a recovering economy
As the economy continues to recover, many businesses are considering growth strategies. But corporate expansion is one of the most serious steps that can result in tremendous success or fail miserably.
Fatma Yuceler looks at every opportunity to help Turkish Airlines grow its presence on the West Coast
Fatma Yuceler had some work to do in order to build a stronger presence for Turkish Airlines in Los Angeles.
Todd Melfi strives to rebrand Motordrome Speedway
In an effort to revitalize the Motordrome Speedway, President Todd Melfi is working hard to return the raceway to something special. Once a proud Westmoreland County sports institution, the Speedway had fallen on hard times prior to Melfi purchasing it earlier this year.
The state’s new minimum wage law may cause employers to fret a bit
On July 1, California’s minimum wage increased to $9 per hour — but there are some related issues that could have a larger impact on businesses than the increase in wages.