Personal touch

The owners of Vantage One Communications Group have a simple charitable philosophy: “If volunteerism or community involvement will enhance an employee’s personal growth, then that effort is respected and applauded by the company,” says Mary Patton, director of public relations.

Co-founders and owners Dan Rose and Tim Mueller have “always volunteered in some capacity,” she says. They lead by example.

“There’s a feel-good that comes out of that,” Rose says. “There’s something about giving back.”

Vantage One employees give back in many ways. Among the many organizations that call the Web site and e-commerce development company friend are The Achievement Centers for Children, the Beaumont School, Care Alliance, March of Dimes, Make-A-Wish Foundation, National Multiple Sclerosis Society and the Cystic Fibrosis Foundation.

Behind each organization is usually an employee with a direct link. One Vantage One employee suffers from cystic fibrosis, Rose says. Vantage One agreed to design all the invitations and programs for CFF’s Chef’s Fantasy, Sports Challenge and provided $1,000 to sponsor a corporate team in the event.

Contributions often utilize the company’s expertise. In addition to financial gifts, Vantage One provides printing and design services. Many employees also serve on the board of area organizations.

And while many employees spend their time in the offices in the Caxton Building downtown, they might not be doing work that directly affects the company.

“All employees manage themselves and their career goals,” says President Brian Powers. “There are no bosses looking over an employee’s shoulder. Everyone is responsible for doing their work, meeting their deadlines and achieving their set professional and personal goals.

“That means that if someone is an hour late or leaves two hours early due to a volunteer commitment, there is no problem, as long as that person logs 110 or more billable hours a month and meets his or her deadlines. This flexibility and understanding will go a long way in terms of retaining good employees.”

Rose admits the work they do isn’t entirely altruistic. It puts the company in a good light and occasionally provides it with new work. And that helps another of the company’s goals, to continue growing.

“I firmly believe it’s very important for everybody to give back to the community, especially since our company’s been very fortunate to experience high growth,” Patton says. “Even though we’re all extremely busy with tight deadlines and putting in overtime, it’s a nice change of pace to have a good feeling about giving back.

“And it also makes good business sense.”

How to reach: Vantage One Communications Group, (216) 479-7788

Daniel G. Jacobs ([email protected]) is senior editor at SBN.