Social media and marketing

Cleveland, Ohio-based Blue Technologies is the title sponsor for the 2011 Midwest Social Media Summit. As a part of that sponsorship, Smart Business sat down with Blue Technologies to see how they have implemented social media into their business.

In the video below, Kelly Waite, the Marketing & Database Manager of Blue Technologies, discusses how a company can utilize social media in its marketing efforts.

For more on social media and business:

Social media and recruiting

Embracing social media

The changing role of salespeople

Kelly Waite is the Marketing & Database Manager of Blue Technologies. Reach her at (216) 271-4800 or [email protected] Visit Blue Technologies on FacebookTwitter and LinkedIn.

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