Author: Andrew Birol

Great expectations

How to manage your anniversary-driven business [read more]

Event or anniversary?

Is your business driven by one-time occurrences or recurring activities? [read more]

Golf, growth and guffaws

How to apply the 'tear down and rebuild' learning method to your business [read more]

The great buy-in

Five ways to get your employees to act like owners [read more]

Racing on after the handoff

Keys to ensuring your succession plan's effectiveness [read more]

Life in the fast lane

Handing off your business, Olympic-style

Racing toward the handoff

Preparing for succession

Family affair

Passing the baton to the next generation

Managing customers from hell

How to keep your nose clean

Small business and government

Reduce pain and increase opportunity to offset potential government cuts.

Risk little, win little

In business, those who fail to take chances often miss out on chances to succeed.

Inertia Inc.

Choosing not to act in a down economy can allow valuable opportunities to pass you by.

Classic questions

Ask good questions, and your business will go far.

Convert you to being more of you

How do you create products to help customers while accelerating your business growth?

Manage vs. consult

Customer care in a down economy

Know your prospects

In sales, tailor your pitch to executives and owners accordingly.

What’s your business?

Is your firm a relationship company or a transactional one?

Assessment time

Is your firm's growth plan DOA?

Wise choices

Business owners must be proactive to survive.

Lessons from Europe

What entrepreneurs from the Old Country can teach us

Defying seduction

Stand tall when selling a marquee prospect

Owners, manage thyselves

Tie your work to your goals.

A return to basics

A simple method for finding, keeping and building customers.

Acquiring minds

Finding customers efficiently and profitably is a matter of mastering the acquisition funnel

Keep them coming back

Maximizing your company’s customer retention and profits is only six steps

Dual purpose

Six steps to build your company’s future and grow your customers

Self-reflection

When the author’s business slowed, he looked in the mirror and realized he simply hadn’t been practicing what he preached.

Visual basics

If no one reads anymore, why is there more direct mail than ever?

The relationship equation

Is customer relationship management software the answer to a busy networker’s cries for help or just another useless tool that takes up precious time?

Joint effort

Satisfying customer demand requires a two-pronged approach: Build context, not just content.

What customers want

Debunking the myth of the total solution provider

Market thyself!

Law firms, accountants and financial advisers share a common trait that could be stunting corporate growth — they focus on promoting their individual talents instead of the talents of their firms

Lessons from the bleeding edge

Six steps to enhance your online business success

Making the tough decisions

Just because you’ve poured money into a venture doesn’t mean you’re obligated to continue it. It’s important to know when to say when.

Share the scoop

If you want to improve communications between yourself and your clients, keep everyone in the information loop.

Look before you leap

In the race to expand your client base, choose your next customer carefully.

Mind your own business

A four-step process for growing your company without sacrificing your customer base

Focus. Accomplish. Grow.

Six hard lessons for growing your business and going online

Think buyer share, not market share

Determining your company's strength in the marketplace isn't as simple as defining your market share. Consider weighing your buyer share instead.

10 reasons to stick with the Internet

It's getting tougher to make your e-business succeed, but it's certainly not time to give up.

Taking stock

If the economy is slowing, is your business growing?

When to say when

Tips for investing in customer service in a slow economy

Going the extra mile

Overcome today's buyer anxiety by offering warranties and service agreements.

Holding on for dear life

Providing services to keep your branded supplier at bay

Sell what your market will bear

How to promote cost savings and business protection for your customers

Chasing venture capital

Russian roulette for your business

Paying up

Business growth and compensation: What's the connection?

Strategic failure

Not knowing your company's strategy is a one-way ticket to disaster.

A new focus

Following the tragic events in September, it's time to look at your business in a different light.

Developing a win-win situation

5 steps for staying friends with your advertising agency and growing your business

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