The Etzler file Featured

8:00pm EDT September 25, 2010

Born: I’m from southern Indiana, a town called Salem, Ind., — about 5,000 people, a classic rural farming community.

Education: I went to Indiana University and majored in business there and received a bachelor of science [degree].

When I graduated from IU, I was hired straight out of college by Procter & Gamble and so I went through their rigorous training program, which is just fantastic. I was in the midst of moving to Cincinnati and … I attended MBA school at University of Louisville right afterward, which is a mistake, I think, to go from business undergrad straight into business MBA. I took some courses there, and then I ended up, after I had made a couple moves in a couple different companies, in Chicago. I just had it on my list to get an MBA from somewhere pretty good, and I’m glad I waited because (Northwestern’s Kellogg Graduate School of Management) certainly was a good place to attend and graduate.

Whom do you admire most and why?

My dad is the person I admire the most because he has an incredible amount of self-discipline, incredible amount of integrity, and he’s really smart. He had his own business and did very well at that, but he never sold out. That was probably the greatest lesson I’ve gotten. He’s true to himself, always has been, and he’s very self-disciplined. So I try to model myself after that.

What’s your definition of success?

Do what you say you’re going to do when you’ve said you’re going to do it. If you finish what you start to the best of your ability and finish it when you said you were going to finish it, those are key elements of success.