The Witter file Featured

7:00pm EDT December 31, 2006

Age: 47

Born: Hanover, Germany

Education: Economics degree, University of Hanover

First job: In finance at BASF

What is the best business lesson you’ve learned?

To see everything from the customer’s perspective, not from your perspective within the company

Whom do you admire most in business?

Jack Welch. He is somebody who had a tremendously successful career and provided a lot of value for employees and shareholders.

What are some universal truths you’ve learned about leading a business?

Make the necessary decisions immediately, and be honest and fair.

How do you define success in business?

In our business, it is to have satisfied, loyal customers, and best-in-class profitability.