Moving into the future Featured

8:00pm EDT June 25, 2007

Lynn Matson has built a company around something most people don’t really think about — the music and video presentations playing in stores around the country.

Pro-Motion Technology Group’s customers include American Eagle, Borders, Best Buy and Target. The company works with customers to establish the aim of the technology, and then designs and implements audiovisual environments. It also provides ongoing service and contracts with service content providers to sell music and other media, and to provide content upload service.

Pro-Motion supplies the whole package under one roof — system design, product procurement, project management, distribution and logistics, customer service, nationwide installation, and nationwide service — making it easy for its client to do business with the company.

Because technology is changing so quickly, Pro-Motion has no shortage of work as companies replace older audiovisual systems with high-end systems and hardware such as plasma TVs. To date, all sales have been through word-of-mouth marketing, but Matson, who serves as Pro-Motion’s president and CEO, plans to hire a sales staff to achieve her projection of double-digit growth in the coming years.

Matson attributes her success to her focus on the triangle of customers, employees and suppliers. She is very employee-focused and is currently renovating the building housing Pro-Motion with amenities that will include a massage parlor, exercise room and salon.

She feels that by taking care of her employees, they, in turn, take care of their customers, and their customers will then take care of them.

HOW TO REACH: Pro-Motion Technology Group LLC, (248) 668-3100 or