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Global trade dot-com Featured

9:42am EDT July 22, 2002
Entrepreneurs seeking to sharpen their international trading strategies should consider the Western Pennsylvania International Trade Fair May 18-19 at the Pittsburgh Hilton and Towers.

Although this year’s event, the second sponsored by the World Trade Center Pittsburgh, will place a special emphasis on electronic commerce, it also offers seminars, exhibits and networking opportunities for almost every industry and experience level.

Mame Bradley, executive director of the center, says the effective use of the Internet and e-commerce to establish overseas contacts, increase market awareness and even sell products has become necessary for every business. Technology, she notes, is a great equalizer for many growing companies, allowing them to compete more effectively with larger corporations in international markets.

The event kicks off with the Exporter of the Year Awards dinner, which recognizes Western Pennsylvania companies that have succeeded in exporting, created innovative products or services or overcome adversity.

More information is available at www.wtcpa.org or by calling (412) 227-3189.

Ray Marano