The company, known for recycling rubber, license plates, bottle caps and the like into practical and fashionable articles, has inked a deal with Leeds, a New Kensington-based promotional products and advertising specialty company, to produce a line of products that can be imprinted with customized corporate logos.
Dubbed the Corporate Cool Collection, the items will be sold to companies around the country that are looking for a trashy twist on executive gifts and ad specialties, according to Little Earth.
Leeds is a leading supplier of bags, portfolios and luggage to the advertising specialty and promotional product industry.
Little Earth Productions spent a year and a half designing Corporate Cool gifts and promotions on behalf of companies such as Coca-Cola, General Motors and Volkswagen. The Leeds deal, Little Earth executives say, will expand the availability of its products to the entire promotional products industry.